be curly shampoo
Gentle cleansing enhances curl, combats frizz and boosts shine on curly or wavy hair.

part of our 4 step curl perfecting system that dramatically reduces frizz and defines curl up to 57%*
wheat protein and organic aloe blend expands when hair is wet and retracts when dry to enhance curl or wave
a refreshing citrus aroma with certified organic lime, lemon, bergamot, orange and other pure plant and flower essences.

*Use of the 4 step Be Curly TM System vs. untreated hair .

Massage into wet hair and scalp. Rinse. For best results, follow with Be Curly Conditioner, style with Curl Enhancer, finish with Curl Control